I spent years in the deep tech world, building complex systems and solving engineering challenges. But my true passion was always rooted in magic, games, and the joy of making people smile. One day, I realized I could merge the two — use advanced technology not just to solve problems, but to create wonder. That’s how Particula was born. We started connecting small, everyday objects with smart tech, turning them into powerful tools for fun, learning, and meaningful play. I truly believe this industry — where play meets innovation — has the power to enrich lives. Today, our products help millions of people around the world learn, grow, and connect in ways they never imagined.